Posts under Category: increase sale/revenue

Hannaford to Improve Supermarket Shopping Experience

Case Type: business competition; increase sales.
Consulting Firm: McKinsey & Company first round summer internship job interview.
Industry Coverage: retail; general merchandisers.

Case Interview Question #00622: Our client Hannaford is a regional supermarket and grocery chain based in Scarborough, Maine, United States. They have about 200 grocery stores as of 2012, and operate in New England region (northeastern corner of the United… Read the rest

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Ducati to Improve Sales Performance of Single Brand Stores

Case Type: increase sales/revenue.
Consulting Firm: Arthur D. Little first round job interview.
Industry Coverage: automotive, motor vehicles.

Case Interview Question #00612: Our client Ducati Motor Holding S.p.A. is a leading Italian company that designs and manufactures motorcycles. Headquartered in Bologna, Italy, Ducati is owned by Audi (FWB: NSU) through its Italian subsidiary Lamborghini. The company produces high end luxury motorbikes which they sell… Read the rest

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Italian Drinks Group Campari To Grow Its Whiskey Brand

Case Type: increase sales.
Consulting Firm: Capgemini Consulting second round summer internship interview.
Industry Coverage: tobacco & alcohol.

Case Interview Question #00610: Our client Campari Group (Gruppo Campari, BIT: CPR) is a multinational producer of alcoholic and non-alcoholic beverages headquartered in Milan, Italy. As one of the multi-billion dollar liquor distributors, the Campari Group holds a portfolio of over 40 brands marketed and distributed… Read the rest

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Neutrogena to Double Global Sales in Sun Care Products

Case Type: increase sales/revenue; market entry.
Consulting Firm: Booz Allen Hamilton (BAH) first round job interview.
Industry Coverage: household goods & consumer products; cosmetics & beauty products.

Case Interview Question #00606: Booz Allen Hamilton was recently retained to work with the newly appointed Vice President of International Business at a Consumer Packaged Goods (CPG) company. The CPG company, Neutrogena, is headquartered in… Read the rest

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PepsiCo to Grow Market Share in Food Service Industry

Case Type: increase market share; business competition.
Consulting Firm: Capgemini Consulting final round job interview.
Industry Coverage: food and beverage; restaurant & food service.

Case Interview Question #00600: The client PepsiCo Inc. (NYSE: PEP) is a large multinational food and beverage consumer packaged goods company (CPG) headquartered in Purchase, New York, United States. Formed in 1965 with the merger of the Pepsi-Cola… Read the rest

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