Century 21 Real Estate to Increase Earnings by 200%

Case Type: reduce costs; operations strategy.
Consulting Firm: Bain & Company first round job interview.
Industry Coverage: property & real estate.

Case Interview Question #00266: Our client Century 21 Real Estate LLC is a real estate agency based out of Los Angeles, California. It focuses on managing and renting apartments for short-term contracts and temporary leases: our client rents the entire apartment building for 5 to 10 years, furnishes the apartments and rent each of them to its clients for a short period of time (usually shorter than 1 year).century 21 real estate Its own clients are usually corporations (that rent apartments for expatriates or temporary transfers) and people from the entertainment industry (movie stars, pop singers, etc). The company currently has $750M in revenues but only $12M in EBITDA (Earnings Before Interest, Taxes, Depreciation and Amortization). Bain was hired to help them increase the EBITDA to $34M. What are the possible recommendations?

Additional Information:

  • Fully-owned maintenance and cleaning services are charging 20% premium over market.
  • Client does not own properties, they are all long-term leasing contracts.
  • Decentralized procurement.
  • There is no price discipline.

Possible Answers:

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